Designs That Give Back

The Designs That Give Back collection is where purpose meets design, with 10% of profits from each shirt donated to wildlife conservation organizations working on the frontlines. We’re starting small but with real impact: our first two designs—the Camo Elephant tee and the Conservation Status: Reticulated Giraffe tee—support Reteti Elephant Sanctuary, a pioneering, community-run project in northern Kenya that rescues orphaned elephants and protects other vulnerable species like the reticulated giraffe. We've had the privilege of visiting Reteti multiple times during our Crane Wildlife Tours trips to Kenya, and it’s a place that deeply inspires this brand’s mission. As the collection grows, each new design will be tied to a specific organization, linking wildlife imagery to real-world protection efforts. These aren’t just shirts—they’re statements of support, crafted from wild moments and built to give back.